Saturday
Oct292011

On sacrifice...

"It stands to reason that where there’s sacrifice, there’s someone collecting sacrificial offerings. Where there’s service, there’s someone being served. The man who speaks to you of sacrifice, speaks of slaves and masters. And intends to be the master."

-Ayn Rand

Friday
Sep022011

I've been writing... elsewhere!

I've been writing elsewhere, mainly on the Printfection/ SwagLove Blog. Here's a few of the more popular posts. If you like them, subscribe to my company blog as well!

Attacking three sucky excuses for not marketing
It took me years before I understood the basics of marketing. Here are three big excuses I told myself, over and over! 

Unsexy Companies
I love boring, profitable companies and think more entrepreneurs should try to build unsexy, boring companies! 

The tech industry's shit tastes like chocolate cake
Our industry has a problem: we think our shit doesn't stink! 

Interesting e-mail marketing reply-to addresses
Instead of using noreply@yourcompany.com try something more creative! Some examples included. 

Earning the right to be an A-hole
Why do successful people think they're above other people? Why do they think they've "earned" the right to be rude to others? 

Tuesday
Jan252011

Speaking at Metrics Marketing Bootcamp

I'm excited to be a part of Metrics Marketing Bootcamp, a three-evening event in Boulder February 7-9th. Marketing can be measured like never before. But what do you measure, how do you measure it, and what are your targets? Come to the Bootcamp and find out! I'm going to be talking about the lifetime value of a customer, how to calculate it, and how it affects your cost per acquisition. See you there!

Monday
Sep132010

Hear me Speak: How to Build a Million Dollar Startup

I'm speaking at the DaVinci Institute on Monday, September 27th at 6:30pm. My talk is titled From the Dorm Room to the Board Room: How to Build a Million-Dollar Startup. I'm going to talk about how we started Printfection in our dorm room while going to school full-time and grew it to a real business with real revenues and profits! I'm also hoping the audience comes prepared with lots of questions. Q&A is always better than a long speech!

Come join me on September 27th at 6:30pm at Startup Junkie Underground in Louisville, Colorado. More details & registration.

Thursday
Jul222010

You're a lot less influential than you think

Bob Parsons is kinda sleazy. Doesn't matter. He's smart as hell.I'm a huge fan of Bob Parsons, the founder of GoDaddy. I have his 16 rules poster hanging in my office. I watch his cheesy video blogs religously. I like his unique style.

Recently I was on a family trip to Crested Butte. In the middle of a heated arguement, the sleazy motorcycle guy from Arizona popped into my head shouting "it's been two hours and you've gotten nowhere! Remember, don't spend time worrying about things you can't change!"

I'm a sucker for a heated political debates. And religious debates too. Nothing's off limits in my world. I love hearing other people's viewpoints and contrasting them with my own. But the more arguments and discussions I've gotten into, the more I realize a lot of these passionate arguments are a complete waste of time. Stressing over the latest changes the government has made, liberal vs conservative, and debating religion are all serious violations of this popular advice!

Why am I putting so much energy into things I cannot change? Wouldn't my limited time be better invested into something I have control over? Besides voting, I have very little control over the political process. I'll never settle the religious debate, even if I devote my entire life to it. It's almost impossible to change someone's fundamental beliefs. Why even try?

Next time you bitch about health care, AT&T, the iPhone, illegal immigration, taxes, liberals, mac vs. pc, abortion, traffic, or anything else you have little to no control over, try to remember to focus your energies on things you have control over. I know, it's so damn hard!